The Small Digital Transformation. PART 1

In this multipart story, we will focus on the plight of the small boutique clothing shop owner during 2020. In early 2020, most shop owners are coming out of a strong 2019 holiday season and enjoying a small amount of peace and quiet during the normally slow winter months. Then BOOM! you are hit with a global pandemic. You not only need to shut down your store, but you also need to continue paying rent in many cases.